Privacy Policy
Effective Date: January 26, 2026
Provarro ("we," "us," or "our") operates the provarro.com website and the RTP benchmarking platform. This Privacy Policy explains how we collect, use, disclose, and safeguard your information.
Information We Collect
Information You Provide
- Account Information: Name, email address, company name, phone number when you register or contact us
- Billing Information: Payment details processed through our payment provider (Intuit/QuickBooks)
- Business Data: Financial and operational metrics you submit to RTP for benchmarking analysis
- Communications: Messages you send us via email, forms, or support requests
Information Collected Automatically
- Usage Data: Pages visited, features used, session duration, interactions with our website
- Device Information: Browser type, operating system, IP address
- Analytics: We use Microsoft Clarity to understand how visitors interact with our website. Clarity may record mouse movements, clicks, and scrolling behavior. For more information, see Microsoft's Privacy Statement.
- Cookies: Session cookies to maintain your login and preferences. Analytics cookies for Clarity as described above.
How We Use Your Information
- Provide and maintain our services
- Process transactions and send billing communications
- Generate anonymized, aggregated benchmarking reports
- Respond to your inquiries and support requests
- Send service updates, announcements, and operational communications
- Send marketing communications (you may opt out at any time)
- Improve our platform and develop new features
How We Share Your Information
We do not sell your personal information. We may share information with:
- Service Providers: Payment processors (Intuit), hosting providers, and analytics services that help us operate
- Aggregated Data: Anonymized benchmarking data shared in aggregate reports where no individual company is identifiable
- Legal Requirements: When required by law, court order, or to protect our rights
Data Retention
We retain your information for as long as your account is active or as needed to provide services. Business data submitted to RTP is retained to maintain historical benchmarking. You may request deletion of your data by contacting us.
Data Security
We implement appropriate technical and organizational measures to protect your information, including encryption in transit and at rest, access controls, and regular security assessments.
Your Rights
You may:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your information
- Opt out of marketing communications
To exercise these rights, contact us at [email protected].
Third-Party Services
Our RTP platform integrates with third-party business management tools (PSA, RMM, and other systems) at your direction. When you connect these services, their privacy policies govern the data they provide to us. We process this data solely to provide benchmarking and analytics services to you.
Children's Privacy
Our services are not directed to individuals under 18. We do not knowingly collect information from children.
Changes to This Policy
We may update this Privacy Policy periodically. We will notify you of material changes by posting the new policy on our website and updating the effective date.